Bezpieczny.pl under the wings of Generali Polska

Generali Polska finalized the acquisition of Bezpieczny.pl. Thanks to it, it will be possible to implement common, innovative projects and provide a modern sales platform www.bezpieczny.pl to all agents the innovative distribution channel providing a faster sales platform to all agents cooperating with Generali Polska.

Generali Polska has been the majority shareholder in Bezpieczny.pl since December 2018 and thanks to aclose cooperation and a mutual trust between the two entities now owns the 100% The transaction was registered in the National Court Register.

- Currently, we will be able to develop and implement joint projects even faster, while Bezpieczny.pl still remains an independent distributor, in which the management board headed by Andrzej Adamczyk is responsible for the direction of the company’s development. Strengthened cooperation with local intermediaries and providing them with modern technological tools are solutions that are not so much expected, but even required nowadays. Clients also appreciate the functionalities of the Bezpieczny.pl portal, where a wide range of products is available, and the purchase of insurance takes only a few minutes - explain Roger Hodgkiss, acting President of Generali Polska.

- A priority for Bezpieczny.pl is to develop and improve tools, which entrusted to intermediaries, make their work more effective. Innovation and unique solutions are especially expected by intermediaries, but also by clients, i.e. all parties to the transaction that had to adapt to the new, pandemic reality in a very short time. Cooperation with Generali Polska allows us to further develop these solutions. With Generali’s support, we have the opportunity to implement original projects, constantly expanding the range of insurance products, such as the introduction of an absolute novelty to the offer - dog insurance - underlines Andrzej Adamczyk, President of the Management Board of Bezpieczny.pl

Bezpieczny.pl has created a proprietary portal that combines the advantages of a 24/7 insurance store with the best features virtual office for the Intermediary. Bezpieczny.pl portal is not only a transactional service, but also an information platform dedicated to both clients and intermediaries. The cooperation model proposed to intermediaries by Bezpieczny.pl and the implemented technical and technological solutions increase the efficiency of agents when building a portfolio, while minimizing all the negative aspects of classic distribution. Therefore, Bezpieczny.pl, as Insurtech, will in the future be available to all distributors associated with Generali.

- We want all agents to be able to use bezpieczny’s solutions, and ultimately we intend to make it available to all Generali sales networks. Our goal is to be present where our client expects it. That is why we implement a strategy - all brands, all products in all sales channels. Closer cooperation with Bezpieczny.pl is one of the elements of the implementation of this strategy - says R. Hodgkiss.

- Good ideas and a strong investor - this is a very good combination. Bezpieczny.pl “under the wing of a lion” will be able to develop and create innovative solutions that will be used not only by the client, but above all by the intermediary. This is our common goal - sums up A. Adamczyk